Paid Media Dashboard
*Revenue = Shopify Total sales (gross − discounts − returns + shipping + tax), Online Store channel only (POS & Shop app excluded), live from Windsor in Australia/Sydney
**Google spend & revenue converted USD→AUD @ 1.40 · all figures AUD · ROAS = online total sales ÷ spend
***Comparisons vs Scenario 2 forecast & same period last year · pick any period below